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Intro to Design Thinking

Learn the basics of the world’s favourite method for innovation


Design Thinking is a human-centred approach to innovation. Learning and practising it will allow you to solve complex problems whilst integrating the needs of people, the possibilities of technology and the requirements for business successIn this Masterclass, we give you a taste of the basics.

We explore the four phases of the Design Thinking process –

  • Discover – deeply understand your customer and fall in love with the problem
  • Define – narrow down to a clear scope of what you’ll solve for in the process
  • Develop – generate ideas, create prototypes, test with real users and iterate
  • Deliver – set yourself for success by positioning your solution in the market the right way

You’ll walk away with

  • An understanding of the Design Thinking process, tools and mindsets
  • How to put the process in action in a virtual environment
  • Challenge canvas that will allow you to identify challenges in your organisation

Course Content

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