Design Sprints

A design sprint is a collaborative approach to solving big challenges and developing new products and services. It condenses what could be months of work into just four days.

Design better products and services – faster.

Design Sprints

A design sprint is a collaborative approach to solving big challenges and developing new products and services. It condenses what could be months of work into just four days.

Why a sprint?

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Frustrated by archaic and overblown project delivery methods?

Been waiting months (or even years?!) to get an idea off the ground that you believe the world needs?

Don’t have a spare $250k to burn finding out if you’re right?

Used by the world most innovative companies Design Sprints are the fastest way to solve biggest challenges, de-risk major projects and validate new ideas.

Replace endless meetings and busywork with tangible outcomes.

How does it work

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A Design Sprint uses a proven step-by-step process which allows your team to work together collaboratively and test new ideas.

You have the right people come together to build, test and learn and make real progress.

Put simply, with a sprint you can build better products or services, faster.

Companies who use Design Sprints

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Trusted by the worlds most forward-thinking companies and perfected by the team at Naked Ambition. We only work with corporates so our design sprints are made for navigating organisational challenges.

No busywork. Just real outcomes.  

Stories from our clients

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Coachlive
Coachlive

How we helped Coachlive go from a concept (a unique online coaching system) into a prototype validated by clients all in 4 days.

CBUS
CBUS

This is Cbus. A company that is on a mission to drive innovation by building capability in its people. A truly human-centered super fund.

Can’t bring the team together in person to run a design sprint?

We run virtual design sprints

Why virtual?

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1. Dedicated online-together time 

You don’t have to get together and ‘be present’ all day, every day of your design sprint. Instead, you can decide to take anywhere from 2–4 hours per day to walk through each activity, saving you a lot of time.

2. Scheduled offline-alone time

You can work distraction-free when your virtual design sprint team breaks for ideation, solution sketching or individual research. If you’re a creative who prefers to work after hours, you’ll have that option.

3. More people can join your design sprint

Virtual design sprints work better with more team members. The original model suggests anywhere from 5 to 7 practitioners. But 10 or more professionals working in a virtual design sprint environment is more common than you’d think.

4. Flexible scheduling

Remote design sprints have some major downsides from a scheduling standpoint. Coordinating who’s going to be in the office versus who’s going to be online can be a nightmare. With virtual sprints, you only have to navigate time zones and known conflicts.

Virtual sprint overview

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DAY ZERO


Get teams familiar with the sprint process and the Mural board

time

45 Min

participant

4 Participant

facilitator

1 Designer

Session 1:

  • 45 minutes team call, 1 week before the Sprint

DAY 1


Understand the problem space and generating first solutions

time

3.5 h + 2 h

participant

4 Participant

facilitator

1 Designer

Session 1:

  • Expert Interviews
  • How Might We’s
  • Categorizing
  • Long term Goal (LTG)

Session 2:

  • Present LTG
  • Sprint Questions
  • Visual Overview

Session 3:

  • Lighting Demo’s
  • 3 part sketching

Session 4:

  • Complete 3 part-sketching

DAY 2


Choosing 1 concept and refining the concept in detail

time

4 h

participant

4 Participant

facilitator

1 Designer

Session 1:

  • Expert Interviews
  • How Might We’s
  • Categorizing
  • Long term Goal (LTG)

Session 2:

  • Present LTG
  • Sprint Questions
  • Visual Overview

Session 3:

  • Lighting Demo’s
  • 3 part sketching

DAY 3


Building the prototype.

time

8 h

participant

1 Participant

facilitator

1 Designer

prototyper

1 Prototyper

Session 1:

  • Prototyping Session with
  • NA Sprint facilitator and
  • NA Prototyper
  • Use client content and copy from team.
  • Set-up Interview Guide

DAY 4


User testing & Next steps

time

10 h

participant

1 Participant

facilitator

1 Designer

users

4 Users

Session 1:

  • User Testing x 5
  • Record feedback
  • Present feedback back to team
  • Identify next steps

Let's talk about you!

Let’s talk about you

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